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Tailored

Failed payment recovery over iMessage - reaching the subscribers your email and SMS flows can't.

Tailored is a conversational messaging platform built on iMessage for Shopify

subscription brands.

Most retention messaging is one-directional. An email goes out, a link sits in an

inbox, and the subscriber either acts or churns. Tailored runs the same moments as

real conversations — a subscriber replies in a thread, and we handle it.

We focus on the moments that decide recurring revenue:

- Failed payment recovery — reaching past-due subscribers and getting cards updated

- Win-back and reactivation after a cancellation

- Add-ons and upsells for subscribers with a card already on file

- Re-engagement for lapsed customers

Two things make the channel work. iMessage delivers rich, native threads with

read receipts and reply rates well above SMS.

Tailored sits alongside your existing stack (Klaviyo, Attentive, Postscript etc).

Stay and Tailored

Tailored plugs directly into Stay AI to turn failed payments into conversations.

When Stay flags a failed payment, Tailored opens an iMessage thread with the

subscriber — no link in the first message, just a real question. When they reply,

we send a Stay AI Quick Action link with their subscription details already

populated, so updating a card takes one tap. No login, no portal hunting, no

support ticket.

The flow exits automatically on a successful payment or a cancellation, so

subscribers never get a message about a problem that's already resolved.

Setup takes about ten minutes: a scoped Stay API key and one Quick Action URL.

Tailored requests read-only access to subscriptions and manages only its own

webhooks — we never read order data and never modify or cancel a subscription.

Live today with Stay merchants including BRĒZ and 1906.

Use Cases

Failed payment recovery

Stay flags the failure, Tailored opens a thread, subscriber taps a Quick Action link and the card is updated in under a minute.

Media

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